CONSUMER BEHAVIOR
Customer care and social networks: Part 2
Hi all. Today from my Sonia Rujas’s blog I will continue with the series of sections on customer service and in particular I will focus on how
Customer care and social networks: Part 1.
Hi all. In today’s blog of Sonia Rujas I would like you to think about how social networks (mainly Twitter and Facebook) influences the customer.
How to reduce the uncertainty of buying on-line.
As promised I’m back and this time I am going to talk about how to reduce the uncertainty that consumers have when purchasing online.The first thing to remember is that the consumer must want to buy online. I realize that
Response of the consumer on-line: Part 2.
The same as two weeks ago in this section I am going to talk about what is hindering the consumers on-line decision making and in
Response of the consumer buying on-line: Part 1.
In this section I would like to illustrate how consumers shop online.What does the consumer gain from shopping on-line? A product with a reduced price
