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E-COMMERCE

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Why do stores or shops sell online?

When I talk to traditional traders on electronic commerce, many are still reluctant to sell online. Simple because they may jeopardize themselves. “How can you

April 03, 2012 E-COMMERCE, ENGLISH DOCUMENT

11 Recommendations on the purchasing process online.

Hi all! As I announced onTuesday, today’s section I will reflect on the buying process. The buying process is possibly the biggest weakness in e-commerce.

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9 free tools to communicate in electronic commerce.

Hi all! In today’s section I will analyze some communication tools to promote your online store.In particular I will talk about how a start up can

E-Commerce: Do we buy or sell?

Hi all In today’s section, I will highlight the possible failings of many online stores: The general lack of stimulus for sales and what I

Electronic commerce; The most common mistakes.

Hi all! Today I would like to begin a section on electronic commerce. Having accessed and read a few major companies websites who encourage customers

January 25, 2012 E-COMMERCE, ENGLISH DOCUMENT

A step by step project.

Welcome to the official website of Sonia Rujas. When I wrote my blog in March 2011, I had a single idea to try and create confidence

An interesting insight on electronic commerce.

Well I’m back! I’d like to share with you a video interestingly enough, visualized on a course on commercial distribution at the University of Alicante

December 30, 2011 E-COMMERCE, ENGLISH DOCUMENT

Do you export on-line?

Well I’m back. I’ve been travelling around Europe in the pastweeks which has made me reflect on electronic commerce andexport. It is easy to see

How to reduce the uncertainty of buying on-line.

As promised I’m back and this time I am going to talk about how to reduce the uncertainty that consumers have when purchasing online.The first thing to remember is that the consumer must want to buy online. I realize that

Response of the consumer on-line: Part 2.

The same as two weeks ago in this section I am going to talk about what is hindering the consumers on-line decision making and in

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